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Privacy Policy

Tocaro Blue Marine Vessel Monitoring Systems

PRIVACY POLICY 

Effective Date: July 19, 2021 

Last modified: September 19, 2023  

Introduction 

Tocaro Blue, LLC (“Company” or “We”) respects your privacy and is committed to protecting it through our compliance with this policy. This policy describes the types of information we may collect from you or that you may provide when you visit or use the website www.tocaroblue.com and our Tocaro Blue mobile application (collectively, the “Services”) and our practices for collecting, using, maintaining, protecting, and disclosing that information. This policy applies to information we collect: on the Services and in email, text, and other electronic messages between you and the Services. It does not apply to information collected by: us offline or through any other means, including on any other website operated by Company or any third party (including our affiliates and subsidiaries); or any third party, including through any application or content (including advertising) that may link to or be accessible from or on the Services. Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Services. By accessing or using the Services, you agree to this privacy policy. This policy may change from time to time (see Changes to Our Privacy Policy). Your continued use of the Services after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates. 


Children  

Our Services are not intended for children, as defined under applicable law. Children may not provide any personal information to or on the Services. We do not knowingly collect personal information from children. If you are a child, do not use or provide any information on the Services or through any of their features, register for the Services, make any purchases through the Services, or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or username you may use. If we learn we have collected or received personal information from a child, we will delete that information. If you believe we might have any information from or about a child, please contact us at privacy@tocaroblue.com.  


Information We Collect About You and How We Collect It 

We collect several types of information from and about users of our Services, including information: (a) By which you may be personally identified, such as name, postal address, e-mail address, telephone number, and watercraft registration and identification information (“personal information”); and (b) About your internet connection, the equipment you use to access our Services, and usage details. We collect this information: (a) Directly from you when you provide it to us. (b) Automatically as you navigate through the Services. Information collected automatically may include usage details, IP addresses, and information collected through cookies, web beacons, and other tracking technologies. (c) From third parties, for example, our business partners. Information You Provide to Us The information we collect on or through our Services may include: (a) Information that you provide by filling in forms on our Services, or logging into and using our Services. This includes information provided at the time of registering to use our Services or contacting us. This information may include your email address, telephone number, password, name, address, information related to your boats and the boats you are monitoring (including boat hull number, state registration number, renter email, renter phone number, renter email address, geofences, and precise geolocation of the boat), and your comments and questions. We may also ask you for information when you enter a contest or promotion sponsored by us, and when you report a problem with our Services ; (b) copies of your correspondence (including email addresses), if you contact us; (c) Your responses to surveys that we might ask you to complete for research purposes; (d) Details of transactions you carry out through our Website and of the fulfillment of your orders. You may be required to provide financial information before placing an order through our website; (e) Your search queries on the Services. Information We Collect Through Automatic Data Collection Technologies As you navigate through and interact with our Services , we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including: (a) Details of your visits to our Services , including traffic data, location data, logs, and other communication data and the resources that you access and use on the Services ; (b) Information about your computer or device and internet connection, including your IP address, operating system, browser type, unique device identifier, mobile network and Bluetooth information, and device telephone number; (c) real-time information about the location of your device. We also may use these technologies to collect information about your online activities over time and across third-party websites or other online services or devices (behavioral tracking). For information on your choices for opting out of behavioral tracking on the Services and how we respond to web browser signals and other mechanisms that enable users to exercise choice about behavioral tracking, see Choices About How We Use and Disclose Your Information. Please note, however, that opting out of the Services’ collection of location information will disable its location-based features. 

The information collected helps us to improve our Services and to deliver a better and more personalized service, including by enabling us to: (a) Estimate our audience size and usage patterns; (b) Store information about your preferences, allowing us to customize our Services  according to your individual interests; (c) Speed up your searches; (d) Recognize you when you return to our Services .  

The technologies we use for this automatic data collection may include: 


Cookies (or mobile cookies) 

A cookie is a small file placed on your computer or smartphone. You may refuse to accept cookies by activating the appropriate setting on your browser or device. However, if you select this setting, you may be unable to access certain parts of our Services. Unless you have adjusted your settings so that they will refuse cookies, our system will issue cookies when you direct your browser or smartphone to our Services. 


Web Beacons 

Pages of our Services and our e-mails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of certain content and verifying system and server integrity).  


Third-Party Information Collection 

When you use the Services or their content, certain third parties may use automatic information collection technologies to collect information about you or your device. These third parties may include:  

  • Advertisers, ad networks, and ad servers. 
  • Analytics companies. 
  • Your mobile device manufacturer. 
  • Your mobile service provider. 

These third parties may use tracking technologies to collect information about you when you use the Services. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites, apps, and other online services websites. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.  

We do not control these third parties’ tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly. For information about how you can opt out of receiving targeted advertising from many providers, see Choices About How We Use and Disclose Your Information. 

 

How We Use Your Information 

We use information that we collect about you or that you provide to us, including any personal information: (a) To provide  our Services  and their  contents to you; (b) To provide you with information, products, or services that you request from us; (c) To fulfill any other purpose for which you provide it; (d) To provide you with notices about your account/subscription, including billing, expiration and renewal notices; (e) To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection; (f) To notify you about changes to our Services  or any products or services we offer or provide though it; (g) To understand how users interact with our Services and gauge user interest; (h) To improve our Services and customize and optimize your experience; (i) To maintain the Services and troubleshoot problems; (j) To carry out advertising and marketing activities; (k) In any other way we may describe when you provide the information; or (l) For any other purpose with your consent. We may also use your information to contact you about our own goods and services that may be of interest to you. If you do not want us to use your information in this way, please see Choices About How We Use and Disclose Your Information. 


Disclosure of Your Information 

We may disclose aggregated information about our users, and information that does not identify any individual, without restriction. We may disclose personal information that we collect or you provide as described in this privacy policy: (a) To our subsidiaries and affiliates; (b) To contractors, service providers, and other third parties we use to support our business, including advertising networks, data analytics providers, mapping platforms, mobile application platforms, rental insurance companies, tag management systems, social networks (including links to our Facebook, Instagram, LinkedIn, and Twitter pages), technology providers, and video sharing platforms (including YouTube; for more information about YouTube’s collection of information, see Google’s privacy policy at: http://www.google.com/policies/privacy) ; (c) To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us about our Services’  users is among the assets transferred; (d) For any other purpose disclosed by us when you provide the information; (e) With your consent. We may also disclose your personal information: (a) To comply with any court order, law, or legal process, including to respond to any government or regulatory request; (b) To enforce or apply our terms of use and other agreements, including for billing and collection purposes; (c) If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of us, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction. 


Choices About How We Use and Disclose Your Information 

We strive to provide you with choices regarding the personal information you provide to us. We do not respond to Do-Not-Track signals at this time; however, we have enabled mechanisms to provide you with the following control over your information: 


Tracking Technologies  

You can set your browser or device to refuse all or some cookies, or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of the Services may then be inaccessible or not function properly. 

Google Analytics collects personal data through the Services, including through the use of cookies. For information about how Google Analytics collects and processes data, please visit: https://policies.google.com/technologies/partner-sites. To opt out of having your information used by Google Analytics, please visit: https://tools.google.com/dlpage/gaoptout/. For more information, please visit Google’s privacy policy at: https://policies.google.com/privacy?hl=en&fg=1. 

 Additionally, third parties, including Google, may place and read cookies on your browser or device, or use web beacons to collect information in connection with ad serving on or through the Services, including for the purposes of showing our ads on sites across the internet.  Our partners will collect personal information for personalization of ads and may use first-party cookies or other first-party identifiers and third-party cookies and other third-party identifiers for personalized and non-personalized advertising and measurement. Ad serving may be based on users’ visits to the Services or other online services, and your activity may be tracked over time and across online services. For information about how Google collects, shares, and uses data, please visit: https://policies.google.com/technologies/partner-sites. You can opt out of Google’s use of cookies or device identifiers by visiting the Google Ads Settings web page at: http://www.google.com/ads/preferences/. For more information, please visit Google’s privacy policy at: https://policies.google.com/privacy?hl=en&fg=1. You can opt out of a third-party vendor’s use of cookies by visiting the Network Advertising Initiative opt-out page or control the use of device identifiers by using your device’s settings. 


Promotional Offers from the Company 

If you do not wish to have your contact information used by the Company to promote our own or third parties’ products or services, you can opt out by sending us an email stating your request to privacy@tocaroblue.com. If we have sent you a promotional email, you may send us a return email asking to be omitted from future email distributions, or click “unsubscribe” in the relevant communication. This opt out does not apply to information provided to the Company as a result of a product purchase, warranty registration, product service experience or other transactions.  


Targeted Advertising 

 We do not control third parties’ collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads (including ads served using non-cookie technologies) from members of the Network Advertising Initiative (“NAI”) on the NAI’s website, available at: https://optout.networkadvertising.org/?c=1. You can also visit the Digital Advertising Alliance’s website, available at https://youradchoices.com/, to use its Consumer Choice Tools.  

California residents may have additional personal information rights and choices. Please see Your California Privacy Rights for more information. Nevada residents who wish to exercise their sale opt-out rights under Nevada Revised Statutes Chapter 603A may submit a request to this designated address: privacy@tocaroblue.com   


Accessing and Correcting Your Information 

You can review and change your personal information by logging into the Services and visiting your account profile page. 

You may also send us an email at privacy@tocaroblue.com to request access to, correct, or delete any personal information that you have provided to us. We cannot delete your personal information except by also deleting your user account. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect. 

 

Your California Privacy Rights 

If you are a California resident, California law may provide you with additional rights regarding our use of your personal information. California’s “Shine the Light” law (Civil Code Section § 1798.83) permits users of our Services that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an email to privacy@tocaroblue.com. At this time, we do not disclose personal information to third parties for direct marketing purposes. 


Data Security and Retention 

We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Services, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Services. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Services. 

We retain your information for as long as needed: (i) to conduct business with you; (ii) as needed for the purposes outlined in this Privacy Policy; and (iii) as necessary to comply with our legal obligations, resolve disputes, and enforce any agreements. 

 

Changes to Our Privacy Policy 

It is our policy to post any changes we make to our privacy policy on this page with a notice that the privacy policy has been updated on the Services home page. If we make material changes to how we treat our users’ personal information, we will notify you in accordance with applicable law. The date the privacy policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our Services and this privacy policy to check for any changes. 


Contact Information 

To ask questions or comment about this privacy policy and our privacy practices, or register a complaint or concern, contact us at: privacy@tocaroblue.com or via our toll-free number: (850) 930-1776  

 

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